Digital Marketing Content

that Drives Results for
Legal Tech Companies

Boost your marketing and fuel business growth with persuasive copy from an industry specialist.

Legal Tech Content Services

Thought Leadership

Elevate your profile with authoritative white papers, eBooks, and case studies that position you as a thought leader in legal tech, enhancing your influence and credibility among peers.

SEO and Website Content

Boost your visibility and attract quality leads with SEO-optimized content that engages your audience and improves search rankings, driving more traffic to your site.

Strategic Content Strategy

Develop and implement a content strategy tailored to your specific goals, leveraging deep industry insights to produce relevant, impactful content that resonates with your B2B audience.

Brand Positioning

Conduct thorough market analysis to identify unique opportunities, crafting a compelling brand message that clearly differentiates your legal tech solutions in a crowded marketplace.

Working With Cate

  • “Cate really shows she is a true people person. She is so great at speaking with our clients, resolving their questions and concerns, and making them feel heard. Not only is she an exemplary client manager, but she’s also a talented wordsmith, researcher, and editor who has transformed our content process into a well-oiled machine. She’s been terrific at crafting processes to help the team run more smoothly and give our clients exceptional website copy.“

    Megan Boyd

  • “Cate brought a strong repertoire of digital and traditional marketing skills, including email marketing, event marketing, and social media. In addition, she's a gifted writer; her work is funny, engaging, and smart. Perhaps most importantly, Cate is an excellent teammate. She understood the organization's values and goals and consistently demonstrated kindness and generosity in interacting with her colleagues.”

    Joshua Poje

Cate Giordano, Legal Industry Expert

I’m the founder of CML Digital Marketing, with over a decade of experience in legal technology writing, supporting legal tech firms and attorneys to achieve remarkable marketing results. My background as a paralegal and roles in digital marketing and ethical oversight have honed my analytical skills and attention to detail, enabling me to craft compelling content that drives engagement and outcomes.

I’m driven by the transformative potential of legal technology and am passionate about leveraging this in strategic marketing to enhance client intake, ethical compliance, and overall firm efficiency. My approach is collaborative, working closely with clients to tailor solutions that align with their unique objectives.

Connect with me to discuss how we can elevate your content strategy and optimize your marketing efforts for better conversion and client acquisition.

Understanding Legal Tech Audiences

With nearly 15 years of experience across legal industry associations, tech companies, and marketing firms, I deeply understand your audience’s needs and these key areas:

Digital Transformation

Accelerating tool adoption with a focus on security, privacy, and effective onboarding.

Emerging Practice Areas

Innovations in legal operations, contracts, and compliance are reshaping priorities.

Budget Pressures

Navigating tighter budgets requires clear ROI and value propositions for tech investments.

Workplace Culture

Addressing professional burnout or talent shortages with technology that enhances efficiency.

Let’s Chat

I’d love to learn about your content needs and goals. Please reach out to schedule a discovery call.